Friday, 12 October 2007
Michael has been an avid Formula 1 fan for most of his life and has spent many weekends travelling the globe to watch the races live so that he could be as close to the action as possible.
He could never have imagined being this close to the action with the chance to be a passenger in a specially designed two seater formula one car. The car know as the Minardi F1x2 had been commisioned by Minardi team owner Paul Stoddart to give his teams' sponsors a taste of what life is like inside a Formula 1 car.
Michael is no stranger to being in a fast car but after 4 laps with F1 driver Zsolt Baumgartner at the wheel he had a whole new appreciation for the word fast. The day was a huge success and with the opportunity to rub shoulders with racing legends Stirling Moss and Mario Andretti it was unforgettable.
After compiling a list of ‘Things to Achieve in Life’ during 2006, Steven Trundle (The Tuscan Organisation Düsseldorf) decided that running a Marathon was something that he would love to accomplish. Having always been a keen sportsman, he relished the challenge of running 42kms; however the most running he had done prior to beginning his training was 90 minutes on a football field!
Steven’s plan was to train 4 times a week, every week from January, eventually working his way up to full marathon distance. The plan was perfect but the execution, unfortunately, was not.
Steve’s training was sporadic at best and with only 3 weeks left alarm bells started ringing. It was time to train. As an extra motivation during the run and reason to train, Steve had already made a commitment to raise sponsorship money and donate it all to internationally renowned charity Save the Children. Steven has a personal interest in Save the Children after overseeing a marketing campaign conducted by Tuscan Marketing in Ikea stores and is well aware that every pound and euro raised goes to help a great cause.
After running 50/60km per week for the 3 weeks leading up to the big day, Steve felt confident and ready for the challenge.
On the day itself the weather conditions were by no means perfect for a marathon, blazing sun and temperatures in excess of 26 degrees would put anyone’s stamina, will-power and endurance to the test. Waiting at the starting line Steve begun to wonder if he had trained hard enough to finish the Marathon in less than his target time of 4 hours.
With the streets of Düsseldorf lined with thousands of supporters, the atmosphere reached fever-pitch when the start siren sounded and Steve set off on his first ever Marathon, all that was left to do was to concentrate on the task ahead and keep running!
Throughout day Steve was cheered on by friends and supporters from The Tuscan Organisation in Düsseldorf, including Managing Director Michael Scully.
After battling with the heat and exhaustion, Steve crossed the finish line in 3 hours 52 minutes and 50 seconds and raised almost 600€ for Save the Children. The support Steve received from everybody was without a doubt a major factor in completing the run and also the knowledge that his efforts on the day were helping to change and save peoples lives.
The story of The Tuscan Organisation began with the incorporation of the very first company in May 1993, and since that time the organisation has experienced incredible growth. Today the organisation comprises of more than 70 marketing companies across the UK, Ireland, Continental Europe and Australasia representing some of the biggest brands in the world.Year on year the list of clients that we are working with continues to grow at an impressive pace, allowing us to diversify into many new and exciting areas of the global market. Traditionally our focus has been on the telecommunication, financial service, utility, charity and insurance sectors but of course we are constantly researching new products and markets to continue our expansion.
Direct Marketing is now widely acknowledged as the most effective method of acquiring new customers and increasing brand awareness. This has forced many large companies to re-evaluate their traditional marketing strategies and outsource their direct marketing requirements to specialist organisations, like The Tuscan Organisation. One of our key objectives has always been to deliver a high standard of customer service to the end consumer and an excellent yet cost effective marketing campaign for the client. In fact, last year alone we acquired almost 1,000,000 new customers for the clients worldwide. The financial value of these customers to the clients is staggering, adding hundreds of millions of pounds to their annual revenues.
Our long-term success is based upon providing the ambitious individuals in our organisation with opportunities to develop their skills, gain experience and ultimately progress to senior levels of responsibility. This can only be accomplished by continuing to deliver ongoing product training and support for our people, which will allow them in turn to achieve their own successes and assist in our continuing expansion plans.
The Tuscan Organisation
The Tuscan Organisation was established in the UK in May 1993 and from humble beginnings it has grown into one of Europe's largest marketing companies acquiring almost 1,000,000 new customers a year for it's many clients.
In 2004 plans were drawn up for further expansion across Europe and in September 2004 the first German office was opened in Düsseldorf.
It is with great pleasure that The Tuscan Organisation announces it's long term plans and Mission Statement for Germany.
The Mission Statement
"Our mission is to build the largest direct marketing company in Germany based on honesty, integrity and by providing the highest quality service for our clients. We will achieve this goal by creating a network of 100 offices comprising over 2000 professionally trained sales partners."
The Tuscan Organisation